Это же совсем ребёнок! Оскорбительно для женщин,

[birdwatcher]

заявила Advertising Standards Authority (ASA) в Великобритании, увидев эту фотографию (надеюсь, что Ройтерз валяет дурака, какую-то другую правильную фотографию предоставил induke).

American Apparel said although the advert did feature partial nudity, it did not think it would cause widespread offence.
It said the model was 23 and did not look under 16, nor was she portrayed as a sex object (a как что??? --bw)
However the ASA disagreed, and ruled that the advert should not be used again.

"Because the ad could be seen to sexualize a model who appeared to be a child, under the age of 16 years, we concluded that it was inappropriate and could cause serious offence to some readers."

Англия при этом свободная страна -- нифигасебе, в 16 лет можно.