birdwatcher: (Default)
[personal profile] birdwatcher
Я же говорил! И [livejournal.com profile] ded_maxim говорил. И вот! В Великобритании сейчас начнут свободно лицензировать курение и выдавать всем желающим освобождение от физкультуры.

"Britain really is the sickliest nation in Europe," says the Daily Telegraph, while the Independent concentrates on a radical prescription to cure the UK's ills.

Free fruit in the office, licenses for smokers, exercise hours for employees and zero tolerance on salt in processed food are some of the suggestions put forward by pioneering NHS adviser Julian Le Grand.

The approach has even got a catchy name - "libertarian paternalism".

Basically, it reverses the traditional government approach that requires people to opt in to healthy schemes.

Instead, they would have to opt out to make the unhealthy choice - by buying a smoking permit, or by choosing not to participate in the exercise hour.